Saturday, August 14, 2010

Wet, Wetter, Wettest

I downloaded the lastest Mixed Beverage TABC tax report for the city of Dallas, it covered remittances received in July (mostly for June sales, but I did see many businesses that were paying for May as well).  Total taxes received for the period were just over $6.5 million, so with the help of Excel I did a little numbers analysis.  Hello, are you still awake?

First we have the dry areas, which are really wet, restaurants just have to license as clubs.    Club licensees located in "dry" Dallas paid over $1.4 million, or 22% of the total tax receipts.  The top five booze-selling "dry" zip codes in Dallas (as a percentage of "dry" booze tax totals) are:  75287 (14%), 75240 (11.7%), 75208 (8.3%), 75230 (7.4%), 75243 (6.6%).  Other "dry" sales of alcohol transact in zip codes 201, 203, 206, 207, 211, 212, 214, 217, 218, 219, 220, 224, 225, 228, 229, 231, 248, 252, 254.

Wetter, is the licensees located in "wet" Dallas, whose restrictions and limitations are less stringent and whose 78% of total tax receipts equals total alcohol sales of over $31 million (for one month).  This does not include packaged beer, wine or liquor sales at retail locations, this is bars, clubs, hotels and restaurants.   Wet zip codes include: 088, 201, 202 204, 205, 206, 207, 209, 210, 214, 215, 219, 220, 223, 225, 226, 227, 229, 231, 235, 247, 287.

And wettest, the top five booze-selling zip codes (% total wet  / % total city) are 75201 (17.6/14.1), 75206 (16.3/12.6), 75220 (13.4/10.4), 75204 (12.1/9.4), 75219 (10.5/10.4).  These five zip codes account for almost 57% of poured alcohol sales in Dallas.  

The top ten liquor paying taxpayers for the month ending June 30th are:

Baby Dolls ($68,298)
Ritz Carlton/Fearings ($56,934)
Hilton Anatole/Nana ($55,643)
The Lodge ($50,609)
Sheraton Dallas Hotel ($46,120)
Far West ($44,886)
Escapade 2001 ($44,194)
Ocean Prime ($43,414)
Ojo Loco Sports Cantina ($40,118)
Dallas Gentlemans Club ($39,809)

Conspicuously absent (at least to me) is the American Airlines Center.  Can't find numbers for them anywhere.

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