Monday, August 24, 2009

Working Better Than A Value Menu

Brinker International's latest sales strategy is noticed, and appreciated by a financial analyst with Sterne Agee & Leach, according to today's post on the Dallas Business Journal website, here. Current analyst "mean" recommendations are BUY.

Thank goodness they didn't go the route of the $4 margarita , which is probably the reason for the strong cash flow. But then they were ahead of the economic curve when they started selling their numerous side-chains several years ago - when you could still get a price for a company in this industry.

(Note - while formerly a Brinker stockholder, we sold our shares 13 years ago to invest in our own restaurant adventure).

No comments: